Testimonials

“By the time we came to Coach Morse for help, we were really struggling with our business and looking to find a way out. It was his leadership and positive, encouraging methods that helped us re-dream our dream, of owning a franchise, accept responsibility for our own success, and regain control over our business with the confidence to move forward.

George’s genuine concern for our success was evident during our coaching sessions, as he helped us learn about and use the proper tools that allowed us to establish control over our cash-flow, and dramatically reduce costs. He also helped us develop new marketing strategies for increasing sales, and financial strategies for running a more efficient and profitable business.

It is truly a result of George’s coaching that has brought us relief in running our business. We feel more satisfied with the quality of our leadership within the business, and will continue to apply the techniques and success principles we’ve learned from him.
We now believe we can achieve!”

-Todd & Susan Sharp
Subway Franchisees, St. Charles, MI


George is an excellent Coach who brings practical, real world experience as a businessman, father and man to his coaching. You don’t get the rah-rah, pump-me-up fake enthusiasm from Coach Morse- you get a clear outline and choices that YOU determine. He is there to hold you accountable and make suggestions – but like all great Coaches, he gives you, the player, the chance to be great. George will show you the door- you have to walk through it.

His strength as a communicator is in clarifying the many idea’s, thoughts, hopes and dreams that we all bring to our lives; evaluating those choices; and setting up a timeline to follow. His practical, no-nonsense style is for those who do – not those who only wish to dream and never follow through. Want results? Listen to George – and take action.”

-Roger Kelley
President, Baseline Land Surveying, Inc.
Denver, CO


“Coach Morse is by far one of the easiest people to speak with that I have ever crossed paths with. He listens, he hears and, most importantly, he wants to. He helped me turn in a direction that was not only extremely positive but was vital to my survival and growth in my personal and my professional life.

He is an incredibly kind and honest person, has a great sense of humor and a way of addressing this complex and, at times, very nerve-wracking world, putting it into a very palatable tonic, making it possible to digest, to relate to and to thrive in. As a Coach he is a natural, he has found his place and I am happy to have connected with him.”

Chris Marksbury
Photographer / Owner, CM Photos
Old Tappan, New Jersey

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“I contacted George during a very difficult and hectic period in my life. I had lost track of where I was, and more importantly, where I wanted to be. He helped me recognize this and provided the tools that enabled me to get back on track. I will always be grateful for his professionalism, caring and willingness to listen. Thank you Coach Morse.”

Shaun Clarke, PA - Michigan

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“Prior to working with Coach Morse, my experiences with coaching were limited and I wasn’t quite sure what to expect at the beginning. I wanted answers to why I couldn’t seem to perform at the level I desired. I kept hitting a wall or an obstacle that I couldn’t find my way around. Coach Morse guided me around, through, past, and sometimes in a completely different direction. The way he was able to assist me in seeing my obstacles from a different point of view enabled me to find solutions to overcome those obstacles.

Coach Morse helped me recognize my own ability and was able to show me that I already possessed many of the skills necessary to be successful, and how to use my skills more effectively. He also helped me improve my skills through his coaching techniques and encouraged me to seek out new resources of information that we worked through together.

I’ve learned that having a clear vision for my life, career and even for my staff is a fundamental element to my future success, satisfaction, and happiness.  Now that I’m on the path to where I really want to go, the efforts I’ve devoted to realizing my vision are producing tremendous results, and not just in my career. The benefits I’ve realized, as a result of working with
Coach Morse, have enhanced the quality of my personal life as well.”

- Paul Mayville, VP of Marketing,
Northland Area Federal Credit Union


“I think it’s not easy for someone, especially me, to open up their life to a stranger, but Coach Morse broke those barriers with me. From the very first session, I felt his sincerity and commitment to help me. What I love about Coach Morse is how he effortlessly gave me the opportunity to give myself permission to reveal and analyze areas of my life that others would not even venture to know.

I’m learning I don’t have to be perfect, that I’m human, I’m not infallible… I’m simply a composition of a human body, broken down into the physical, emotional, intellectual, psychological elements of life – did I miss anything else?

The other really neat thing about Coach Morse’s style is that his questions gave me the opportunity, not only to reveal hidden aspects of my life, but they also made me THINK about the obstacles that were getting in the way of the goals I’ve been shooting for.

Coach Morse is an unbiased, calm, laid-back advocate any person who has any issues with self-esteem needs. He encouraged me to express a couple of unique gifts I never even realized I had – I never could put a label on them, but now I know, and that’s awesome! He really inspired me, and I always looked forward to our next session!”

-Ceil Hansen
Founder, Executive Mixers
Beverly Hills, CA


“George has helped me get through some difficult times and showed me that progress can still be made towards my goals, despite seemingly insurmountable obstacles. His “words of wisdom” helped me continue on course. His sense of humor and genuine thoughtfulness made my experience in coaching more than I expected. He is very knowledgeable and a gentleman.”

Diane Johnson, LCSW
Connecticut


“George Morse has been my Coach now for many months, and it has been a positive experience worth sharing. The most important thing to me in any relationship is honesty, and I can rely on Coach Morse to consistently give me straightforward advice and feedback, even when he knows it may not always be what I want to hear. It is however, what I need to hear, and this
is extremely valuable to me as a businessman and leader.

Most important, George has integrity. By that I mean that he is integrated on every level – physical, mental, emotional and spiritual. Therefore I can trust him as well as his advice, because he connects his heart with his head.

Coach Morse walks the talk. When he’s reminding me to stick with my exercise routine, the fact that he is challenging himself as a runner in races around his state makes my participation in exercise more vital. Because he’s a businessman himself, it’s realistic for me to get his take on business-related issues. I know I can rely on his point of view to be sensible, forward-thinking
and open-minded, because he is an entrepreneur himself. I respect his qualities of leadership.

By combining his definite gift, where writing and words are concerned, with his honest, insightful viewpoint, Coach Morse proved to be an invaluable consultant to The Men’s Institute in shaping and editing our course for the Empowered E-Male. He also has the gift of consistency. He does what he says he will, so I know I can always rely on him to be there and to follow through on his part of any agenda.

And of course, George has a great sense of humor, so even if things get heavy, we can always see the light side of things. That is valuable to me because I carry a heavy agenda and I need to laugh to keep things in perspective.”

Allan Schulte
Director, The Men’s Institute
Sarasota, Florida


“Everybody at one time or another will have to stop what they’re doing and regroup. Usually, this means to take a glance at their priorities and goals in life, and make sure they are striving in the right direction to meet those goals. As a result of working with Coach Morse, I realized I needed to do just that.

George’s instruction on how to Take Charge and Get Results was a great benefit to me as I learned to become more goal-oriented in my daily thinking. His encouraging style prompted me to refocus on a set of goals I had strayed away from. After I had made the commitment to work toward the achievement of my goals, Coach Morse helped me develop, practice and analyze my strategy, as well as make adjustments along the way. He kept our coaching sessions relevant to my personal situation, while focusing on inner-drive, increasing confidence, self-esteem and the importance they play for achieving a successful and satisfying outcome in everyday life situations.

I also read George’s book and think it’s a great tool for anyone who wants, or needs to be in a Take Charge mode of thinking. I can’t thank him enough for helping me get back on track to clear, precise goals and for reminding me that I’m capable of achieving them.”

Jim Dennis, PGA Professional
Lost Lake Woods Club, Lincoln, MI


“Working with George Morse has helped me to see work situations from a different perspective which has helped me to evaluate my actions more effectively. I am a public school administrator who got caught up in the fact that I work for the public, aka everyone. Coach Morse helped me to see that my position allows me to expect professionalism and respect from my Board and the community.

George also helped me see that my community and employees do not know the “real me”. The suggestions and prompting during conversations with George helped me to share genuine experiences with my employees so they could begin to know and understand who I really am. Since then, I feel more connected and accepted for who I am, not just the position I hold.

I feel that with George’s coaching, I am taking steps in my personal and professional growth that I would not have considered important before working with him. However, I have experienced substantial benefits from having George as my Executive Coach. Although I am currently in a Doctorate program at Central Michigan University, everything that goes into being a successful leader is not in a book or in a college program. Some of the “best stuff” is learned by trial and error and by the people you come into contact with along the way who are willing to take you aside and share their honest observations of your leadership wonders and blunders. If you are smart, you listen and reflect on both so that you can replicate the wonders
and eliminate the blunders.

George has the uncanny ability to listen to your scenarios and ask the right questions to make YOU discover what might have worked better for you. He mixes in a fair amount of encouragement and ‘you might try this . . .’ ”

-Christine Beardsley, M.A.
Superintendent
Oscoda Area Schools

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